Finally, the powers-that-be in the denim industry have realized that when it comes to jeans, woman are not "one length fits all." Many of us on the petite side of life have grown weary of cuffing, hemming, tucking or cutting off our denim when we have just paid a large amount of money to buy them. In fact that's one of the biggest complaints that I hear is that women don't want to take a pair of scissors to something that they have worked so hard to buy. Fortunately, premium brands like 7 for All Mankind and Paige Premium Denim have altered some of their best-selling fits for a petite body. Our #1 petite premium style is the Flip Flop jean by 7 which, true to it's name, actually lets the vertically challenged wear a pair of jeans with flip flops or other flats.
Mid-priced denim gurus have known for years how important the petite market is. Brands like Silver Jeans, Lucky Brand and !iT Jeans are excellent sources for shorter cuts of denim.